ARF WEST PRESENTS

How Advertising Works –
How Technology Makes It Better

It is arguably the most complex time in the history of advertising. How do you drive greater business impact through more effective advertising and deliver growth to the C-suite now?

Join The ARF at Facebook in Menlo Park on November 10-11, 2015 and walk away with the solutions and network to navigate the unpredictable future for growth and success.

Confirmed Keynote Speakers

speaker
Brian Wong – Founder, CEO of Kiip
See his Cannes interview »


PJ Pereira – Chief Creative Officer & Co-Founder, Pereira & O’Dell
See his Cannes interview »

Confirmed Presenters


Colin Drummond
Partner & Chief Strategy Officer, Deutsch LA

Gayle Fuguitt
President & CEO, The ARF

Bruce Goerlich
CRO, Rentrak

Tom Kertesz
VP, Digital Market Intelligence, GfK

Jason Klein
Co-CEO & Co-Founder, ListenFirst Media

Pat LaPointe
EVP, Resonate

Lauren Moores, Ph.D.
VP, Strategy, Dstillery

Tracee Larocca
VP, Advertising & Brand Engagement, Taco Bell Corp.
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