2015
Top Trends for Mobile Advertising and Data Science in 2016
2015 December AdAge
Measuring the Previously Unmeasurable: Out-of-Home Goes Mobile
2015 May AdExchanger
Easing The Transition To Data-Driven TV Advertising
2015 April AdExchanger
For Dstillery, Geo-Data Is About More Than Mobile
2015 April GeoMarketing
Mobile Video Poised To Change How Marketers Interact With Audiences
2015 March AdExchanger
Closing the Loop with Location Data
2015 February IABlog
Brands Use Emerging Media (And Beer) To Forge New Customer Connections
2015 February AdExchanger
Dstillery VP: Mobile is a ‘Programmatic-First’ Platform
2015 February Street Fight Magazine
Marketers: Prepare Now For The Internet Of Things
2015 January AdExchanger
2014
Measuring the Many:Many World
2014 December Survey Magazine
Will Tools Like Apple Pay Move The Needle On Mobile Commerce?
2014 December AdExchanger
‘M’ Stands for More than Mobile
2014 November AdExchanger
The Folly Of The Click-Through Rate And Simple Math
2014 October AdExchanger
Cross-Channel Silos: Data Rich, Information Poor
2014 September AdExchanger
Mobile Data: More Than Location
2014 August AdExchanger
Placeability: Key To Measuring The Accuracy And Legitimacy Of Mobile Signals
2014 July AdExchanger
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ARF Audience Measurement 9.0: Cross-channel measurement and optimization: Targeting mobile app usage to increase desktop brand engagement
Gilad Barash, Brian Dalessandro, Claudia Perlich, Lauren Moores and Troy Raeder, ARF Experiential Learning, June 2014
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The Quantified Self: Coming To A Data Stream Near You?
2014 June AdExchanger
Mobile Is Key To Unlocking Store Measurement
2014 May AdExchanger
The Reality Of RTB & Today’s Mobile Ad Tech Landscape
24 April, 2014 MediaPost RTB Insider
The Evolution Of Programmatic RTB In A Mobile-First World
2014 April AdExchanger
Zoom Out: Go Beyond Hyper-Local
2014 March AdExchanger
Apple’s IDFA Crackdown Reverberates Through Mobile Ad Ecosystem
2014 February Judith Aquino, AdExchanger
Harness the Noise: How Brands Disrupt Through Data
2014 February AdExchanger
Is 2014 The Year – Or Death – Of Mobile?
2014 January AdExchanger
2013
Physical And Digital Worlds Collide
2013 December AdExchanger
Why Brands Are At A Standstill with Mobile
2013 November AdExchanger
Mobile Marketer Classic Guide to Mobile Advertising
October 2013
Recognizing and overcoming the limitations of mobile cookies
Mobile advertising’s top data: location, location, location
Analysts Won the America’s Cup (And Other Lessons in Data Steerage)
2013 October AdExchanger
Don’t Let the Fraudsters Scare You Away From Mobile
2013 September AdExchanger
Colleges, Ad Firms Hustle To Fill Talent Void In Data Science
2013 August Judith Aquino, AdExchanger
Want to Make Mobile Advertising Work For You? Get Off the Cookie Diet
2013 August AdExchanger
EveryScreen Media Q&A: Discovering Mobile Audiences With Data Science
2013 July Q&A With Judith Aquino, AdExchanger
